I have assisted the town of Ledgeview, Wisconsin rebrand themselves, with their recent decision to become their own town. There was no pre-existing way of showing the town of Ledgeview, not even a zip code. Combining the old ways of marketing with the new technology available to us, I helped brand Ledgeview, Wisconsin. Like using an index carding system at a library, we index the town through the internet using spidering, specific sites and maps.
Spidering allows the internet to start categorizing what comes up when a community is searched, for example; businesses, parks, community centers, fire department and town hall.
The decision the community made for the parks and type of businesses to promote, specific sites were chosen along with digital mastered photos to get the desired impact.
Custom maps do a lot more than help the indexing process. Maps can be tailored to fit the community's desire such as advertising vacant properties, events, businesses, parks, etc. With the use of digital mastered photography, “Eye Candy”, a customer can see the business and visit their website. With paper maps not being used anymore, another unique application to custom maps is driving directions. For Ledgeview, embedded code was submitted to them to put on their website that promoted the five businesses and parks they chose to assist in branding themselves.
Google Platform - I can use google maps to customize advertisement towards the vacant commercial properties. I know how to use/ read google insights to see what people are viewing and tailor it to what is working. How many visited, called, and drove down to view the area in person.
Facebook - I have designed Facebook business pages to talk about business, bring awareness of products, direct my target markets, and create events.
Using Facebook insights, I can break down gender, age, language, cities, and county.
Websites - I have designed web pages to run the business. Promote regions sell properties.
Coding - I have written programming to target the phrases people use in search, to direct them to my customer, putting it in the coding of the websites have written coding to build a map and put the business on Wikivoyage that is a traveler encyclopedia.
Google Trusted Photographer - A Photographer is recommended by Google to take 360 degree tours and placed them on their sites, embedding them on websites.
Eric enjoys missions where ever they take him.
Spidering allows the internet to start categorizing what comes up when a community is searched, for example; businesses, parks, community centers, fire department and town hall.
The decision the community made for the parks and type of businesses to promote, specific sites were chosen along with digital mastered photos to get the desired impact.
Custom maps do a lot more than help the indexing process. Maps can be tailored to fit the community's desire such as advertising vacant properties, events, businesses, parks, etc. With the use of digital mastered photography, “Eye Candy”, a customer can see the business and visit their website. With paper maps not being used anymore, another unique application to custom maps is driving directions. For Ledgeview, embedded code was submitted to them to put on their website that promoted the five businesses and parks they chose to assist in branding themselves.
Google Platform - I can use google maps to customize advertisement towards the vacant commercial properties. I know how to use/ read google insights to see what people are viewing and tailor it to what is working. How many visited, called, and drove down to view the area in person.
Facebook - I have designed Facebook business pages to talk about business, bring awareness of products, direct my target markets, and create events.
Using Facebook insights, I can break down gender, age, language, cities, and county.
Websites - I have designed web pages to run the business. Promote regions sell properties.
Coding - I have written programming to target the phrases people use in search, to direct them to my customer, putting it in the coding of the websites have written coding to build a map and put the business on Wikivoyage that is a traveler encyclopedia.
Google Trusted Photographer - A Photographer is recommended by Google to take 360 degree tours and placed them on their sites, embedding them on websites.
Eric enjoys missions where ever they take him.
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